DATA INSIGHTS | by YouGov ... The NCAA Men’s Basketball Championship officially begins today (March 19) and new YouGov research reveals that many (38%) Americans will be following it. YouGov’s data shows clear generational differences when it comes to how people will experience March Madness.
DATA INSIGHTS | by YouGov ... As March Madness is set to tip off next week, new data from YouGov Plan & Track shows that a slight majority of all US adults appear to support the idea that student-athletes should receive some of that income. Just over half don’t believe athletes need to attend college before going pro, either.