DATA INSIGHTS | by YouGov ... In India cricket is not just a sport but a shared public sentiment. It comes as no surprise that cricket is the most watched sport in the country and the upcoming season of the Indian Premier League is eagerly awaited by fans. As the nation prepares for the new IPL season starting March 23rd, YouGov India ran a survey to gauge the excitement levels of people.
BLOG | by Bruce Cook ... Earlier this year, we described in our SportsIndex Buzz Report how the 2018 version of the Six Nations Championship had fallen into the shadow of the year’s many big events. We predicted that the tournament would stage a comeback on its peak Buzz score in 2019. And when we took a look at the data this week, that’s exactly what it’s done – and some.
BLOG | by Frank Saez ... Following up on our recent blog post on the benefits the AFC Asian Cup has delivered to host UAE, we thought we’d drill a bit deeper into the Buzz data we’ve collected around football in the country.
BLOG | by Edgar Raposo ... With every German team facing an English side in the last 16 of the Champions League this season, we thought we would take a look at the perceptions of the property in the two countries. So first of all, which nation is most likely to watch the Champions League?
DATA INSIGHTS | by YouGov ... This year, the FIFA World Cup took first place on YouGov Sport’s (SMG Insight) SportsIndex list of the top sports teams, events and leagues – making a comeback from almost bottom of the rankings at 56th place to first this year, with a score of +42.5.
BLOG | by James Stibbs ... As the NFL-watching world prepares for the Super Bowl this weekend, we thought we’d ask Americans how significant the game is to them compared to other important events in their calendar.
DATA INSIGHTS | by YouGov ... As Andy Murray retired last week (or maybe didn’t – who knows?) we thought we’d take a quick look at the impact his 14-year career made in the UK.
BLOG | by Frank Saez ... Real-time, global sports data is no longer a figment of your imagination. Just imagine, following the weekend’s electrifying season-decider, taking a seat at your desk on Monday to discover the impact on your property’s global popularity ranking – then sharing the good news with your partners.
YouGov Sport (SMG Insight) launches SportsIndex – delivering daily fan and rights-holder data from 38 countriesSH-YGS2018-09-12T13:52:24+00:00
SMG INSIGHT NEWS YouGov Sport (SMG Insight) launches SportsIndex – delivering
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